Did you know?
- Mobile Analytics improved visitor identification for accurate profiling of mobile audiences
- Mobile Analytics allows for specific collection enhancements for accurate data capture from a variety of mobile devices
- Geo-location and carrier identification for more accurate mobile marketing campaigns specific to countries and carriers
In response to the emergence of mobile analytics as a strategic digital marketing area, we provide learning and insights for marketers on topics such as the importance of mobile analytics, how analytics improves users identification across the mobile channel as well as measurements for mobile across geo-locations.
Our content features the newest brand case studies, latest insights and market intelligence, plus great ideas for mobile success, all from leading industry experts Dusan Hamlin, Russell Buckley and Jide Sobo. The content is available On Demand via video, downloadable podcasts and PDFs.
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